• 73%

    CPA Reduced

  • 566%

    Converted Clicks Increased

Our Goal

“Reduce CPA, Minimise Loss of Scaling the Business”

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Compare Policy provides insurance buyers an online platform to compare and choose the best-suited plan. They offer customers with the opportunity to compare premium rates for all leading Insurance players, compare their prices, key features and make an informed buying decision.

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The Challenge

Complexity Of Insurance Product Positioning

Search Demand Is Influenced By Other Brand Names, Hence Low Quality Score

Very Intense Competition

Short Demand Life

What Worked!

We have develop comprehensive strategies for achieving their goals. This is a more efficient way to achieve the target.

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  • Long Tail Keywords in Broad Match Modifier
  • Exact match keywords

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  • Optimize CPC due to low budget
  • Rebuilt landing page for mobile traffic

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  • Put negative keywords from search terms on regular interval of time

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Case Studies

Publisher | May 16,2017

Case Study | Save The Children

Read the Case Study

Transport | May 16,2017

Case Study | Pikkol

Read the Case Study

Know more about our Transform To Digital Services